As the leading destination management and experiential brand marketing agency in South Florida, KONCEPT EVENTS partners with top technology developers to bring our clients the latest and greatest. Here is a forecast indicating the top trends in event technology, 2014.
It’s now more crucial than ever to enhance the guest’s experience at an event. As we all know, incorporating technology into events is sure to make the industry more efficient and effective. To continue evolving the ROE (Return On Event), try out these gadgets and gizmos in 2014!
…is not a ground breaking concept but it sure is a whole lot easier these days! Services like QUICKMOBILE are putting new life back into events. Take away the bulky paper packets and schedule programs (that attendees wind up trashing in the end) and replace them with user-friendly platforms where attendees can download sessions, schedules, surveys and information.
“Visual Social Media”
…makes it a whole lot easier for guests to show off what is happening at an event. Social media is finding its way into every part of our lives and facilitates real-time interaction to keep an audience engaged. Interactive photo stands, particularly with event branding embedded, like CRASH MY EVENT, is changing the face of events as we know them.
…makes event design and decor an experience! TWEETWALLS are another great service. Customize your event’s hashtag so everyone can follow the highlights and view the “real time” participation of other attendees. It’s easily modifiable and can actually serve as decor when you project it onto a wall. Add custom integrations like a rainfall affect and your Twitter praises will literally be ‘pouring’ down on you!
“NFC (Near-Field Communication)”
…greatly increases the length of the attendee touch-point. This is not a totally new concept (think about that little gym membership tag on your keychain), but it’s becoming a bigger part of corporate events. It’s a great way to track each attendee’s engagement in real-time using a handy-dandy little scanner. Attendees are enticed to get involved with post event rewards based on relevant incentive information gathered at the event. Bonus: devices decrease time taken away from experiencing the event with the ease of a tiny microchip. This technology can be entirely customized to each event’s specific needs with partners like ENVISAGE.